|Understanding the needs, wants and desires of the target audience is critical for planning a web site that becomes an integral part of your sales effort.|
The first step in any successful communications effort is to take an inventory of marketing requirements. At Command Design, we survey and analyze the business situation and the market before we even begin to develop a project cost estimate. We compare our customer's business to the competition and to similar businesses in related fields. We evaluate the customer's products and/or services and search for unique ways to communicate with their customers. Armed with this information, we develop sound strategies for presenting our customer's message.
Every customer and each situation is different. We offer no "stock solutions" or "one-size-fits-all" answers. Strictly speaking, we are not in the business of selling web sites, but rather we apply new technologies, such as the Internet, internal Intranets and other electronic media, to solve age-old sales and marketing challenges.
Everywhere you look today, someone is talking about the new "global" economy. At Command Design, we believe business is where you find it, and nowhere is this more true than the world wide web. So prevalent is this new media that the phrase "www dot something" has become a part of our language. Network marketing, communications and commerce is here and now, and it's only going to get bigger and more powerful.
The importance of a solid marketing plan for electronic communications is critical to the long term success of every business. It should involve the business owners, managers, employees, customers, and potential customers. And for best results, it should involve a professional communications company like Command Design & Graphics.
Planning your web site can be intimidating unless you break it down into its basic component parts. Whether you decide to hire a web site specialist, such as Command Design & Graphics, or you plan to "go it alone," here are some tips to help you gather information and organize your thoughts.
Step 1 -- Collect Printed Materials
Step 2 -- Interview Employees, Customers
Step 3 -- Evaluate Your Competition
Step 4 -- Compile An Outline
Step 5 -- Make A Decision
Now that you have a basic handle on the Marketing Services we offer, and a few ideas to get you started, please visit our Writing Services page for more helpful information. Or maybe you would like to view information about our Creative Services, Digitizing Services, or Promotion Services.
Thank you for visiting our web site.
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|This page, URL http://www.command-design.com/marketing.htm, was last updated 04/26/17 05:21:41 AM -0600|